The New Generation Hyundai I10 Can Now Be Seen On The Roads In Europe

The Hyundai i10 is proof of the long-standing maxim – “size isn’t everything” – especially now that the world agrees that ‘bigger’ does not automatically mean ‘better’. The new generation Hyundai i10 is a compact, yet powerful, city car that is attracting much attention, and well-deserved as such, due to affluential, futuristic technology and advanced design and it is already considered an exemplary inner-city vehicle across Europe and the USA. The i10 is the ultimate compact car with a host of pleasing dynamic features. The effortless sculptured design, which is very much the calling card of Hyundai’s vehicle design, is innovative, energetic and stylish – proving that small can pack a dynamite punch. The eye-catching front fog lights and daytime LED-run lights, refined driving dynamics and functional space organisation is only a few of the impressive features sported by this formidable little automobile that comes as a very welcome upgrade to the current Hyundai i10 range that came into being during 2014.

Even though the i10 is categorised as a small vehicle, it boasts a substantially larger boot than other vehicles in its class. It has 252 litres of space that is increased to 1046 litres when the seats are down. This immediately makes itself available as a small family vehicle as well, with loads of space for all baby’s bags or little brother’s cricket gear. The new Hyundai i10’s capabilities seem to have no limit concerning elegantly and concisely getting the job done. The i10 is notably well above its class – offering considerable value for money, along with comfort and flair and true Hyundai peace-of-mind.

A few of the new Hyundai i10’s features include:

A tyre pressure monitoring system, which warns you if your tyres are inflated incorrectly.

A special attention to design detail with chrome plated handles and door detail.

Various storage components inside, such as a glove box that lights up as well as cupholders.

A luggage light adds convenience so that you won’t have to struggle with finding your things.

A docking station is conveniently located on the dash top for effortless access to your music, whilst charging your device on the go.

The Hyundai i10 is designed to ensure your safety, all the while offering a smooth and pleasant drive. The rear park assist and steering controls add to the easy, stylish and city driving experience. At last, but not the least, this is a pretty good looking car that will certainly garnish a few admiring stares!

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Successful Automotive Marketing Strategies For Vehicle Dealers

What good is your marketing campaign if it leads to an empty lot and silent telephones? Whether you’re an established player or an amateur, who’s just entered the industry, if you do not regularly review your marketing strategies and market position, you might as well be throwing huge amounts of cash without any measurable results.

Being one of the world’s largest industries, the automotive industry is rapidly changing and constitutes of complex supply chains and demands. Automotive dealers aren’t immune to such demands and are under more pressure than most other business owners. Therefore, it becomes vital to propagate their ultimate selling proposition to their customers, potential and existing alike, through sophisticated channels the modern buyers are accustomed to; the prime being the digital world. As much as 90% off all the automotive shoppers begin their car buying journey with the internet. Majorly most of the potential buyers regularly check their emails and most of all on their mobile devices. Such metrics clearly show the need for effectual digital marketing strategies.

Internet is a no-pressure form of research and ensures that the buyers know what they are going to get, would end up paying, and all the purchasing terms, well before entering any dealership. On the other hand, internet lets a brand come across as an involved and forward-thinking company with effective and attractive digital marketing strategies. It’s a win-win situation for both the buyers and automotive dealers.

Dealers should:

Know the competition: Researches are conducted to address strategic questions and internal needs; keeping a close eye on competitors, their marketing successes and failures, where the competition is headed. These are some of the questions you need to address.
The demand: It makes little sense to open up a store and later realize that no one’s wants it. Stay current with what the customers are looking for with the right inventory mix, and tools.
Determining the digital mix: As an automotive dealer, it’s important to know which mix delivers the best of your brands. For sales and services, use email marketing; search engine optimization, search engine marketing and blogs for brand development and increasing organic presence and so on.
Cross-device marketing: Ensure that your website and marketing campaigns are well-optimized for all the devices.
Making it transparent and personal: Everyone who is well versed with internet buying will become wary of your service if it doesn’t include price and photographs. Also, stock images would get your dealership dropped from consideration. Real pictures and videos provide a direct connection with the vehicle. It’s important to bring all the vehicle details above the fold; the manufacturing year, make and model, mileage, interiors, amenities, etc. Further, personal descriptions would get the customers excited and also tells them why the vehicle is best-suited to their needs.
Apart from the above mentioned digital strategies, include the following in your marketing mix:
Express deliveries and pickups: A great way to convey how you value your customers’ time.
Exchange policies suiting your dealerships.
Keep your inventory and dealership fresh with strong research and great planning and add value to your outcomes. Regularly evaluate your target market and communicate with you prospective buyers for a competitive edge over your competitors and to maximize your revenue.
Spincar is a vehicle merchandising software for automotive dealerships. Car 360 view camera lets dealers click and upload seamless, high resolution car exterior and interior photographs.

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Top Interesting Things To Know About The Tata Tigor

Despite of the fact that last one year has been quite embarrassing for the domestic car Tata Motors due to termination of its then CEO Cyrus Mistry, one thing which has given the reason of celebrating the year with happiness to car maker is over whelming success enjoyed by its hatchback Tiago. Launched almost a year back during the last week of April 2016 the Tiago succeed in impressing all the segments of car enthusiasts in India that recently its AMT version was launched in Indian car market.

Interestingly, now once again, after successful launch of Hexa SUV in India this year, the car maker is again in lime light due to its forth coming compact sedan Tigor, which is slated for launch in global market on March 29, 2017. Developed on the same IMPACT Design philosophy the Tigor is reported to carry most of the cues from its elder sibling Tiago. Recently, the bookings of the same have been commenced by the car maker. prior to this its prototype had been showcased during the Indian Auto Expo 2016 where it impressed all the segments of car lovers. Therefore going through the response received by the audiences during Auto Expo 2016 it is speculated that Tigor will also repeat the same success story as enjoyed by the Tiago.

Well, the actual picture of this compact sedan will be known after its launch, but going through the desire of our esteemed readers to know about its features and specifications we are trying to highlight some of the known facts associated with the Tata Tigor to satisfy their hunger.

Engine: Like Tiago, Tigor will be also launched in both petrol and diesel variants. The petrol variant is reported to be empowered with 1.2 litre Revotron engine that is capable for boosting the power of 84 bhp and torque of 140 Nm, it will be mated with five speed manual transmission system and is reported to deliver an average of 24 kmpl.

The diesel variant will be energized with 1.05 litre turbo three cylinder diesel engine that will generate the power of 69 bhp and torque of 140 Nm. It will have displacement capacity of 1047cc and is reported to deliver an average of 28 kmpl and the transmission duties in this variant will also be undertaken by five speed manual gear transmission system.

Looks and Design: As reported above, the Tigor is developed on the same platform used for the Tiago, therefore it carries most of its features similar to it with some tweaks. To make it look different from Tiago it receives newly developed front hexagonal grille accomplished with headlamps with projector low beam and halogen high beam lights. The petrol trim adorns 15 inch diamond cut and black, dual colored alloy wheels. The diesel variant receives 14 inch alloy wheels. But, when you will move towards its rear portion you will notice bunch of notable changes in form of new bumper, enlarged bootlid and many more.

Interior and Comfort Features: Moving inside the cabin, you will notice that the dashboard is similar to Tigao but one thing which will definitely grab your attention is enlarged boot space. Moving towards distinctive features it will bestow touchscreen infotainment system with Mirrorlink, not only this you will also find Apple CarPlay and Android Auto Play feature offered in the Tigor. The top end trims will receive automatic climate control system, reverse camera and many more. It will be offered with two driving options of Eco and City mode.

Expected Price: It is speculated to be priced in the range varying from Rs. 4 lakh to Rs. 5 lakh ex-showroom.

Tata Motors has started the bookings for the Tigor with a token amount of Rs. 10,000 for its customers. With India launch of Tata Tigor, the company will put a tough competition for the already available Maruti Suzuki Swift Dzire, Honda Amaze and Hyundai Xcent.

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Elements That Measure Life Expectancy of a Tire

The important part that connects any mode of transport with the road is a tire. It is a flexible, and strong rubber casing that is attached to the rim of a wheel. Tires are the main source for providing a gripping surface to any moving vehicle. Selection of a good set of tires is a major criteria, and it is definitely the key element in measuring life expectancy of a tire.

While selecting a set of tires, check these few points as it is always useful and shows an impact on measuring life expectancy.

• The first thing to be considered is a type of tire. We have tubeless and tube-type. Tubeless tires are the best option, as it is an advanced version and is said to be safer compared to pneumatic tires. These traditional tires require an inner tube, and there is every chance for failure of this tire, thus resulting is potential burst. This in return results in loss of control over the vehicle. In contrast, tubeless tires don’t require any separate inner tube and have the capacity to run even at a lower pressure which increases the life span of a tire.

• Effect of Tire Pressure: Though the vehicle is in good condition and it has a good set of tires, if incorrect tire pressure is maintained then it impacts lifespan and overall performance of a tire. It should neither be over inflated nor be under inflated. In order to maximize your value for money, it is always better to ensure proper tire pressure. Manual check is better than to rely on pressure sensors.

• The quality of tire: Lifespan of a tire is also dependent on the quality of tire that is taken. Tread pattern plays a prominent role in measuring the performance of a tire. Re-treaded tires are always dangerous to buy and should not be considered. The quality of rubber also measures tread life of a tire. If the softness of rubber is more, then tread life would be less.

• Date of manufacture, warranty, and reputation of manufacturer also determines life span. Do some research, check for the reviews and prefer well-known manufacturer as they have higher quality standards and gives value for your money.

It is not important that we spend more on tires to get the best one, but at the same time don’t look forward to the cheapest tire as it is only the point of contact with the road. Higher tread wear with lower noise levels and wet traction would be the best choice.

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Warning Signs That Indicate Not To Buy Used Cars

There are a lot of websites that promote buying and selling of used goods. This is a good way to get rid of things that are not required and also buy the things that one needs at a subsidised rate. One such used item that has become extremely popular among people is cars.

However, if you are planning to buy a used car, there are certain pointers that you must keep in mind and certain warning signs that you should be careful about. So, here are a few warning signs that you must be careful about when buying a used one:

Absence of repair records – If you are buying a used car and the seller fails to show you the correct repair records, it is a clear sign that you should stay away from the vehicle and not purchase it as it indicates that it has not been serviced properly.

Neglected Condition – If the car you are planning to buy has dints and dents, stains and smells, then it is quite clear that the seller has not been treating it properly and wants to get rid of it. So, you must refrain from buying such a vehicle that is in a poor condition.

Evidence of mechanical band-aids – If it is too much tidied up and too clean, then you must beware and keep your eyes open as it indicative of the fact that the seller may be trying to hide a major defect by making up for it by keeping the other parts of the car super clean.

Cars with High-Performance – Although it may look very appealing to buy, it is recommended that you do not fall into the trap of buying high-performance ones. This is because such cars focus more on the performance rather than the comfort. Comfort should come first and thus, you must steer clear of high-performance cars.

Smokers – It is recommended to not buy a vehicle from a heavy smoker because it may stink highly of smoke as the smell of smoke does not really go away. Also, you may become susceptible to diseases due to the smoke.

Damage due to accident – It is recommended that you do not buy any car that has been involved in an accident as it is an indication that the car has already been repaired once and is not as strong as it was before and thus, is damaged.

So, look for the above pointers when buying a used car and if you see that you come across any of these then do not buy the car.

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